Portobello Square

Regeneration Branding

Working on the largest regeneration project in Kensington & Chelsea for over 70 years has embraced every form of marketing possible. Initially appointed in 2011, for this 12 year mixed tenure project, Philosophy’s approach is to ensure that the marketing, like the development, appeals to all and is tenure-blind.

Embracing the local Moorish community and the eclectic nature of Portobello Road, Philosophy has created a brand that is inspired by the local surroundings and can develop and mature during the 12 year campaign.

Here & Now Community Engagement